The final chapter of printing techniques!

So I am back to finish my little run through of the most common specialty printing methods. Today I'm going to take you through the printing styles of thermography and embossing.

Thermography

Thermography produces a raised and shiny type. This is done by first inking the paper with the design, this is then covered with a powder which adheres to the ink. It is then cured with heat and hey-presto you have a print that is raised off the page and beautifully shiny. I love the tactile feeling of this print, that means you can run your finger over the print, and the shine is fab-u-lous!. As I understand it, thermography, tends to only be printed single sided as the heat when applied to side 2 could damage side 1. The costs of thermography used to be relatively cheap, but as printers are stopping to do it, when you find a good thermographic printer their costs do tend to be higher.

Take a look at some beautiful examples below.

The last thermography example is designed by blush paperie

Embossing

Embossing is a dry print method; however, the difference to other dry print methods is that nothing is applied to the paper (so no ink, no foil and no colour). Embossing is a form of relief printing, in which two plates are used and the paper is pressed (with the addition of heat) between the two plates to produce a raised image. As there is no colour, embossing tends to be used for accents, rather than to print full invitations, as the details can be very difficult to read without colour.

It is a brilliant way to add that little extra detail to you invitations, without it being too over powering - take a look below and see what you think.

There are other varieties of printing, but the ones I have talked you through are the main ones you will tend to see being used. I hope this little guide has been helpful in giving you a basic understanding of what the different printing styles are and gives you some inspiration for what your wedding invitations could look like.

Have a happy Monday

L xx

How to get the 'wow' factor with your wedding invitations - part two

In my post a couple of days ago, I took you through some of the options available for cardstock and some of the beautiful varieties you can get. As promised, I will now move onto taking you through the different printing methods available to you, so that you can choose a method that will complement your beautiful cardstock. I originally said I would do this all in one post, but having seen how long a post that would be - I think I may take a few blog posts to take you through it all.

Before I start, I just want to put in the disclaimer that I am not a printer, and do not profess to being one in any way. I have, however, been really lucky to work with some great printers who helped me to create my wedding invitations for my clients. But I have had to, over the last year, ask them all the silly questions about printing techniques so that I can create the finished product for my clients that them and I desire. So, this guide should hopefully put the answers to all those silly questions I have asked into a digestible form.

The printing methods that I will be covering are digital, letterpress and foil blocking.

Digital printing

This style of printing is printing that you will be very familiar with, as it is the style of printing that you will be used to at home at in the office. The main different is that it refers to printing undertaken on a large scale digital printer rather than your normal printer that you would have at home. Digital printing is the most common style of printing for invitations, primarily because it tends to work out cheaper - especially if you are having a smaller quantity of invitations. When printed on a large scale printer, the printing has a nice glossy finish to it, with no bleed to the ink, rather than the slightly duller and more bled finish that you would get if printing on a home printer.

Whilst digital printing can be good for lots of invitation types, and can still enable you to create an elegant and ornate invitation, there is an added finish and 'wow' that is created by speciality printing methods, of which I am going to talk you through two today; Letterpress and Foil Stamping 

Craig and Kate's wedding invitation - digitally printed Ayot and Gray Design

Letterpress

I am just going to put it out there – I reckon this has got to be my favourite specialty printing technique! This style of printing is absolutely stunning when it is done well. Letterpress printing was the everyday printing style for five centuries until more modern techniques took over. It is however, very on trend at the moment because of the intricacy of printing it allows and the fabulous overall finish you get with this printing type.

In letterpress printing, ink or tint is applied to a printing plate (which has a raised surface that includes all the print and design for the invitation – this is then pressed into card to make an ‘impression’, which provides the invitation with an indentation where the print has been pressed into the page.

Whilst this is more expensive that digital printing, letterpress works out more economical if you are having a larger volume of invitations printed, as the main costs involved are in creating the printing plate. As a result, this can work out very expensive if you are only having a few invitations printed.

Take a look at some beautiful examples below.

Invitations by Bella Figura

Foil Stamping

Foil stamping is a dry printing method, meaning that no actual ink is used. It works in a similar way to letterpress, in that a plate is made with the design and then a foil sheet is pressed between the plate and the card, and then heated up to keep the foil in place. For this style, in the past the foil has usually always been thought of as being shiny and metallic (usually gold or silver); however, foil comes in many colours and also in many finishes – from matte to super-glossy to clear. The prices for this are very similar to letterpress due to the similarities in the printing technique

Take a look at some examples below.

Black on Grey foil stamped invitation by  benign objects

Gold foil stamping by digby rose

So that's all I will take you through today. I hope you have enjoyed the nice eye candy and it has inspired you on some of the printing options available to you. Next time I will carry on my journey through the speciality printing types and will be talking about thermography and embossing

Back soon

L xx

 

 

 

How to get the 'wow' factor with your wedding invitations - part one

If you were to ask me why I have such a love for wedding stationery design, my hands down biggest reason would be that I love how you can create such an air of excitement about your wedding from the minute your invitation hits the doormat of your guest. When I am designing with my clients, I love planning with them as to how we are going to get that 'wow' moment!

It is quite hard though for brides and grooms to choose which style of enclosure they would like for their invitation, and which style of printing to opt for. So, in the next 2 blog posts, I am going to talk you through some examples of how you can use your cardstock and your printing technique to give your invitations that 'wow' factor.

Today's blog post, will be focussing on how you can do this with your cardstock and enclosures. There are several different ways that you can do this, and the choices wedding couples make can be based on the cost and the amount of information, and therefore inserts that want to send to their guests. Or it can be, for brides like me, a decision simply made when you find a design idea they fall in love with. Whatever the reasons though, hopefully this run through will help wedding couples see what the options are that are available to them

Pocketfold

I love a pocketfold design. This design involves having the main invitation attached to the centre of the pocketfold, with the inserts neatly displayed within the pocket for your guests, so everything from the maps and guest list information, to a stamp addressed RSVP is all there ready for the guests.  The pocketfold then folds up neatly, and can be held together by a paper band with the bride and grooms details on it, or by using a wax stamp to hold it together. These are just a couple of ways you can do it but the list can go on... The pocketfold when finished usually is inserted into a colour co-ordinated envelope and away you go. 

I have shown you a couple of examples below

Gate card

Another option that is similar to the pocketfold, is a gate card. The gate card does not have a pocket within it, but has the same style of finish. Perfect for wedding couples who do not require inserts, or want to provide RSVPs. If you do not want to include an RSVP, you can still do this with this design, and the photograph shows an elegant way of doing this through using a vellum wrap to hold the inserts together. 

Pocket envelope

I used a pocket envelope for my wedding, as I loved the finish that you could create with the envelope. The photograph below, is not from my wedding but shows what the inside of the envelope looks like. 

I included my invitation, a map and direction sheet, and an RSVP within the envelope. The design was finished with a metallic paper wrap style address label that were printed with the individual guest names on them, and mine and my husband's details on the back. The photograph below shows that I then held the envelope closed through using a silver wax stamp of a heart. I absolutely loved doing those wax stamps - it was such fun! The envelopes were inserted into clear envelopes and sent to the guests this way so as soon as they landed on their mats, they could see the details of the invitations. I was so excited when they were finished :-)

Portable pocket

Those of you who follow me on facebook will remember seeing Craig and Kate's invitations last year. They used a grey portable pocket, with a bespoke design tagged to create the perfect encasing for their vintage ticket style invitations. If you are opting for a more simple design, the portable pocket provides you with the perfectly understated way of ensuring that all your inserts stay in one place!

A portable pocket can be used in different ways, to the way I used it for Craig and Kate. Check out the stunning detailing in the photo below that has been used on a portable pocket, to display the bride and groom's names.

Another way that you can use a portable pocket, is to use one side of the pocket to attach your main card backed invitation, and then opt for an enclosure style pocket, that essentially has a cut down front that can display your inserts. So, when your guests turn your invitations over they will get such a brilliant surprise. Backing cards used within the pocket enclosure enable you to create a stunning backdrop for the inserts that you provide your guests with. 

Envelofold

The envelofold is a style of invitation that is perfectly suited to save the date cards, or invitations where you either do not want to send inserts, or you are happy for your inserts to remain separate to the invitation. The envelofold, folds down so that when your guest receives it, it looks from the outside like an envelope but when they open it they get a great, eyecatching surprise.

Z cards

Z cards are a lovely and contemporary way to tell a story within your invitation as they open up just like a story book. They provide you with plenty of space to use eyecatching graphics to really set the scene for the modern wedding. The example I have shown below is printed onto the white card backing of a patterned card. The font colours are matched to the patterned backing card so it cannot help but grab the attention of your guests. 

Simple invitation design

Those of you that follow me on facebook, and if you don't please check me out on my facebook page of ayotandgraydesign and click like, if you would like to stay up to date on the world of Ayot and Gray! Sorry, slight digression - those of you that follow me will remember Sophy and Tim's invitations that were a simple but elegant design to match their wedding. They used navy backing card to add an essential border to their invitations to give them a more polished finish. The choices of backing cards are huge, from beautiful metallic golds, to stunning bright colours or patterns to add something truly special to this style of design. 

You can print on vellums to provide an overlay to your invitation. Look how the example below helps make it very clear to us all that this wedding is going to be a stunning and elegant affair!

Or if you want to go for the simple design, but still keep all the inserts in one place - you can attach a matching pocket envelope to the back of your backing card to give your guests that wow factor when they turn the invitation over. 

Envelope liner

Last but not least, the envelope liner! Sophy and Tim used an ivory liner within their envelope as it fitted with their colour scheme, and it made their invitations look more finished. The choices of envelopes and liners is endless and you can use bolder colours and patterns to add more impact if that suits your style. I have shown you an example below of how you can add colour and patterns to really grab the attention of your guests. One of my wedding couples this year is using their envelope liner to create a stunning backdrop for their invitations and I cannot wait to show you when it is finished. 

I hope this has helped to give you a little bit of a guide on how you can use your design and cardstock to really get your guests talking. What I have discussed here is really only a flavour of what can be done, the options are pretty endless. 

Next time I will chat to you about the styles of printing you can use to make sure you don't let your fabulous cardstock down by going for the wrong printing technique :-)

Bye for now

L xx