Monday, 10 December 2012

Save the date invitations

I have had such good fun recently designing some save the date proofs for a bride, who has a great colour scheme of coral, grey and yellow. I love couples that go for a bright colour schemes, and this colour scheme was no exception. The coral and yellow really complemented each other and the grey providing the calming influence to make sure that the designs didn't veer towards being a bit too loud. I played it very safe at my own wedding, choosing ivory, blue and grey as my main colours, but I think if you choose your colours well, they can look really eye-catching and stunning.

For these designs, the bride sent me through some examples of the types of save the dates/ invites they liked and the type of fonts. It was clear from these that this couple favoured a design with a slight vintage feel to them and importantly the font needed to be the perfect combination of handwritten and italic.

When I am designing I always make sure that the proofs I design have a couple of designs that are at the extremes within the brief to see whether the bride chooses something different when they see it, as it's always good just to make sure that we are on the right lines with the design.

For the first two designs, I followed the brief pretty much to the letter and included vintage frame elements, handwritten style fonts and incorporated the three key colours.

Simple frame design

Coral circle frame design

The third design was a very modern style design, that did not have vintage elements apart from in the italic font chosen. This design was all about the striking italic date design that will instantly catch the eye and attention of the guests, and worked perfectly with the coral colour.

striking italic design


The final design, was a more elegant design in a 5'x5' square style, which included vintage style graphics as a border at the bottom of the invite,. The writing on this one was less handwritten and more of a modern italic style font. This design would look great printed using letterpress or thermographic printing. The letterpress, would press the coral regalia print into the card, whereas thermographic printing basically lifts the print off the page slightly so if you ran your fingers across it you would be able to feel the print. Thermographic printing creates a stunning glossy style of printing, that it's hard to replicate with other types of printing. Both types of printing come at a premium though which is why a lot of wedding couples opt for digital printing as it is more affordable.

Coral regalia border design


Would love to hear which design is your favourite, so please let me know



Back soon
L xx

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